Hi, I’m Nisha, the founder and designer of NPFD.

For me, fashion isn’t just about clothing—it’s about embracing your story, your light, and your power. At NPFD, we believe fashion is deeply personal. It’s not only about looking good, but about feeling seen, celebrated, and confident in who you are.

Every design I create draws from my own journey—a first-generation South Asian woman raised in the UK, blending the richness of cultural heritage with the ease and boldness of contemporary fashion. My designs are thoughtfully crafted for real people with real lives—those who want to honor where they come from while confidently stepping into their future.

Whether you're navigating your daily routine or dressing for a moment that matters, these style guides will inspire you to:

• Express your individuality through versatile pieces that reflect your essence.
• Feel empowered by combining timeless tradition with a modern twist.
• Create a wardrobe you love—one that feels intentional, inclusive, and deeply you.

By downloading these free guides, you’re joining a community of fashion lovers, creatives, and change-makers who value authenticity, inclusivity, and sustainable fashion. This is for anyone who wants to curate a style that tells a story—your story.

✨ Ready to begin? ✨
Download the guides, subscribe to my newsletter, and get exclusive behind-the-scenes content, first looks at new collections, and insights into the highs and lows of building a conscious fashion brand as a one-woman show.

Because this isn’t just fashion—it’s a movement.
A movement to embrace who you are, where you come from, and where you're headed.

Download your free style guides and start curating a wardrobe that celebrates YOU.